influencer
/ˈɪnfluənsər/
A person with the ability to influence potential buyers
influencer in a sentence
“The brand partnered with a popular influencer.”
Origin of influencer
From Latin influere (to flow in), from in- (into) + fluere (to flow)
Related Words
conversion
When a prospect takes a desired action
engagement
The level of interaction with content or brand
segmentation
Dividing a market into distinct groups
positioning
How a brand is perceived relative to competitors
demographics
Statistical characteristics of a population
psychographics
Psychological attributes of consumers