
go-to-market
/ˌɡoʊ tə ˈmɑːrkɪt/
Strategy for launching a product
“The go-to-market strategy targets enterprise customers first.”
Origin: Modern English compound phrase describing the path or strategy to reach the market

/ˌɡoʊ tə ˈmɑːrkɪt/
Strategy for launching a product
“The go-to-market strategy targets enterprise customers first.”
Origin: Modern English compound phrase describing the path or strategy to reach the market