cold open
/ˌkoʊld ˈoʊpən/
beginning without preamble or context
cold open in a sentence
“Dropping readers directly into scene without setup.”
Origin of cold open
From television/film terminology
Related Words
thesis statement
a clear statement of the main argument or point
lede
the opening sentence or paragraph of a news story
call to action
an ending that urges the reader to do something
circular ending
returning to the opening image or idea
resonant ending
a conclusion that lingers in the reader's mind
hook
an opening that immediately captures attention