low-hanging fruit

low-hanging fruit

/loʊ ˈhæŋɪŋ fruːt/

Office Idioms

easy tasks or quick wins that can be accomplished with minimal effort

low-hanging fruit in a sentence

Before we tackle the big redesign, let's grab the low-hanging fruit and fix the checkout flow.

Origin of low-hanging fruit

Agricultural metaphor — fruit easiest to pick; entered business vocabulary circa 1980s