friction
/ˈfɹɪkʃən/
any obstacle that slows or prevents user goal completion
friction in a sentence
“Removing friction from checkout increased conversions.”
Origin of friction
Latin frictio 'rubbing' from fricare 'to rub'
Related Words
onboarding
the process of introducing users to a product
information architecture
the structural design of shared information environments
affordance
a design quality suggesting how an object should be used
cognitive load
the mental effort required to process information
heuristic
a practical rule of thumb for evaluating usability
accessibility
designing for users of all abilities and disabilities